Role: Concept Development, Creative Direction
Details: Program Launch
Client: Sp!ke Advertising
While working at: Sp!ke Advertising
Sp!ke launched a new pro-bono program to give away a year’s worth of marketing services, up to $50,000, to one Vermont non-profit organization. The concept of “Passing the Thanks” was sent to key individuals that were asked to encourage non-profits to submit an entry.